Build your business on solid foundations, and don’t always rely on other people’s money The startup space in India has witnessed an all-time-high in recent times with an influx of funds from all quarters to support its growth. Being one …
Vikram Upadhyaya Articles.
For any brand to survive in today’s dynamic business landscape, they need to provide personalised experiences to the customers and keep in touch with them through consistent and relevant information With the rise of social media, customers are more powerful …
Investors, both in India and abroad, are now looking towards alternative assets in their portfolio, apart from the conventional real estate; or even mutual funds, stocks and bonds as a means to multiply their savings. But has it ever crossed …
The current spate of events at Ola and Uber are threatening thousands of livelihoods. They clearly focused on scaling up too soon, even before their business model could be validated. Though launching a startup has almost become a fad now, …
It is a waste of time, effort and resources to acquire customers after spending a bomb and then not being able to cash into the full potential of this relationship once they have bought into the services. By now, it …
A startup is only as good as its team, as all the dreams, visions and missions can be realised only through their skills, sweat and commitment. So, it is imperative for a startup to be able to recruit the right …
A startup is the culmination of the hopes and dreams of a founder. It is a baby which has to be nurtured and nursed to the dimensions envisioned by the founder. With limited resources and mounting responsibilities, a founder needs …
Investing in a startup is usually a very risky business, but can also turn out to be very fruitful if and when the investment pays off. Startup financing can be rewarding, both economically and personally. But finding winners is not …
A startup should understand the customer’s willingness-to-pay before any negotiations take place; it should enforce strategies to understand their price during the conciliation. Willingness to pay is known as the maximum agreeable extent a singular person pays for a product …
A variety of factors affect what makes an area appropriate for a startup, and a smart entrepreneur will inspect all the factors prudently before coming to a decision. Over the last few years, secluded working and operations have become much …
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