As a round off to last year’s festive season, the Indian startup industry has been witness to a lot of traded barbs between Flipkart and Amazon India, who are in a race to gain the top slot in ecommerce. It …
Vikram Upadhyaya Articles.
Gone are the days of the highly valued and well-funded unicorn startups that leapt high but fell later. Having burnt their fingers with unicorns, investors are now shying away from them and turning their attention to cockroach startups that are …
Investors, both in India and abroad, are now looking towards alternative assets in their portfolio, apart from the conventional real estate; or even mutual funds, stocks and bonds as a means to multiply their savings. But has it ever crossed …
The current spate of events at Ola and Uber are threatening thousands of livelihoods. They clearly focused on scaling up too soon, even before their business model could be validated. Though launching a startup has almost become a fad now, …
A startup is only as good as its team, as all the dreams, visions and missions can be realised only through their skills, sweat and commitment. So, it is imperative for a startup to be able to recruit the right …
Investing in a startup is usually a very risky business, but can also turn out to be very fruitful if and when the investment pays off. Startup financing can be rewarding, both economically and personally. But finding winners is not …
A startup should understand the customer’s willingness-to-pay before any negotiations take place; it should enforce strategies to understand their price during the conciliation. Willingness to pay is known as the maximum agreeable extent a singular person pays for a product …
The ‘Fear Of Missing Out’, mainly known by its acronym FOMO has become a much talked about behavioural phenomenon ever since social media has taken over our lives. The word itself became so popular that it was added to the …
Today, smartwatches are one of the most sought-after wearables among customers. Apple dominates almost half of the smartwatch market, followed by Samsung, Fitbit and a few other brands. But, did you know that none of these brands were the pioneers of …
it help one to structure the thoughts and steps related to it, it is also important from the perspective of reaching out to potential investors. As we know, a start-up is first conceptualized as an idea, takes the shape of …
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