Ask any entrepreneur, and they’ll tell you that getting funding even for the best ideas is no cakewalk. So when you actually manage to strike a deal with an investor, it is no less than a milestone in itself for …
Vikram Upadhyaya Articles.
Steve Jobs, the late co-founder of Apple Inc and one of the greatest innovator from the tech world, believed that innovation was the only way to win, and by no means did he just see innovation in making things more …
It’s been barely 5 months since I shared my first article on n-Commerce (or neighbourhood commerce), a term I coined keeping in mind the changing market dynamics in the e-commerce space. But, in the little time ever since, the market …
Someone has very rightly said, “Great vision without great people is irrelevant”. But being a startup, hiring good people might prove to be a struggle, since you neither have the cash, nor a fancy office to get the attention of …
Making a decision about selecting the right co-founder for your startup is more than often equated to choosing a life partner. This is because you will spend innumerable hours with the person while ideating, debating, strategizing, disagreeing and eventually succeeding …
For a truly modern business, it has become imperative that it is run by “global citizens”. Globalisation is shaking up the way the world is run, thanks to leaps in modern communication and transportation technologies, which has made people now …
Amongst the few things in common between successful business leaders across the globe is the fact that they have a very clearly defined vision and mission for the company and also clearly articulate and demonstrate the values that form a …
Positioning is a concept that was coined by Al Ries and Jack Trout to help brands set themselves apart in a crowded hyper competitive market. Successful positioning is not simply about knowing who your customers are, it is also about …
As a round off to last year’s festive season, the Indian startup industry has been witness to a lot of traded barbs between Flipkart and Amazon India, who are in a race to gain the top slot in ecommerce. It …
Gone are the days of the highly valued and well-funded unicorn startups that leapt high but fell later. Having burnt their fingers with unicorns, investors are now shying away from them and turning their attention to cockroach startups that are …
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